Have you noticed a shift in traffic to your website since Tuesday, April 21? If it’s dropped, check to see if your site is mobile friendly. Google announced in February it would be adjusting its algorithm on April 21 to favor sites that are mobile friendly in its mobile search results. These changes, which many […]
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Preparing for Cyber Monday
Even though we haven’t even gone trick or treating yet in the United States, it’s not too early to be thinking of Cyber Monday, the first weekday after Black Friday that kicks off the online holiday shopping season. What are you going to do to get ready? From a marketer’s perspective, there’s plenty to work […]