Here’s a link to my latest column for Talent Zoo that covers email dos and don’ts for your holiday marketing program. You can check it out here. Please be sure to give it a look and keep these items in mind as you prepare your campaigns in advance of Black Friday and Cyber Monday. My […]
Archive | November, 2013
Email marketing round-up: Gmail, list growth and more
Happy November! How is it already late fall?! Time flies! For this blog post, I’m going to do a round-up of industry-related articles about email marketing than may (or should) be of interest. Gmail Not too long ago I wrote about Gmail’s new tabbed inbox. My point was to emphasize that relevant content will win […]