So you want to know what my work looks like? I’m glad you asked! I appreciate your interest in working with me and hope you like what you see.
Editorial newsletter: The Insider newsletter is sent monthly to vehicle shoppers who have subscribed to Autotrader’s emails. I drafted teaser copy for each article to encourage click-throughs to read the rest of the article.
Cart Abandonment email: Have second thoughts about selling your vehicle? It happens. But if you find yourself beginning the process of listing it for sale on Autotrader and stopping midway through, this email would be triggered to encourage you to come back and finish your listing. I drafted the copy and coordinated the copy blocks for this message. A previous version looked like this, which I’d helped launch.
Video newsletter: Developed the “This Week in Video” newsletter for Kelley Blue Book to tease its videos for click-throughs to watch.
Thank you! To talk further, I can be reached at 404.808.7999