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Low Maintenance Messaging

By on May 30, 2007 in Advertising, Atlanta, Marketing

Talk about a different approach! Atlanta-based WestWayne advertising has downsized its website to a single page resembling the classic “404 Page Not Found” page. This is how WestWayne’s page looks now. Most agencies try to blind visitors to their website with Flashtastic effects that are pretty self-serving. This is a very different approach and I’d [...]

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Atlanta Billboards Not Changing Soon

By on December 19, 2006 in Advertising, Atlanta, Billboards

I’ll be curious to see how the Atlanta City Council decides to regulate digital billboards. Talk about getting your message across in a busy marketplace! I loved the mention of a restaurant being able to tailor its pitch for different meal specials throughout the day. This topic interests me for several reasons. I am a [...]

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