Archive | August, 2008

Study: Email is cheap and we like it

This week’s Marketing Sherpa Chart of the Week highlights marketing spend allocated towards email. Here’s the chart, taken from the organization’s Benchmark Survey: A takeaway from the above is that just as many people said email is cheap or free and fine as it is as did those who find it to be a powerful […]

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(Belated) Meet-up recap

I have been terribly remiss in posting a follow-up to an earlier post that mentioned I’d be speaking at an Atlanta Web Entrepreneurs Meet-up last month. For a full review of the event, here’s a recap by Ben Chesnut of MailChimp, who was also a speaker. His take is much wittier than anything I could […]

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